Tuesday, February 19, 2008

Headin' in the right direction...

Convergence journalism is on the rise. There is no doubt about that. So when we look to the top schools in the nation (Northwestern, Syracuse, and Columbia, among others), it is no surprise to see that they are on the cutting edge. Lorraine Branham, a finalist for the position of dean at Syracuse University's Newhouse School of Public Communications (the other was UM's Sam Grogg), understands where journalism is heading and has done so in her work at the University of Texas at Austin.

"I put a special emphasis on making sure my students are getting the broad, multimedia training that everyone needs to be successful," Branham said about her work at Texas. She also spoke on the lack of initiative to move into new media at some of her former schools, including Temple University, the University of California at Berkley and the University of Texas.

"I saw the changes that were taking place in the industry, and I was concerned that they really were not considering what was taking place," Branham said.

After attending the Communications Week event on new media and reading this article from the Daily Orange, Syracuse's student paper, it is obvious that the University of Miami is on the right track with teaching convergence journalism and giving its students the chance to learn from professionals.

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